The proverbial saying ‘You are what you eat’ is the notion that to be fit and healthy you need to eat good food. Now, this leads one to wonder, do you perform based on how you dress?
Well, team West Indies will dress to impress in their striking new training and playing kits this summer as they take on England in the upcoming three-match Test series beginning July 8.
The eye-catching outfits are the result of a new three-year partnership with Castore, CWI’s official team kit, and merchandise partner.
The outfits were unveiled during the West Indies training camp at Emirates Old Trafford. The training kits feature lightweight, performance-enhancing fabrics and an ultra-modern dark blue, maroon, and pink design that the players love and that fans around the world will be excited to wear.
The new Test “whites” will be revealed ahead of the upcoming three-Test series against England when the West Indies will be defending the Wisden Trophy at the Ageas Bowl in Southampton (July 8-12) and then at Emirates Old Trafford in Manchester (July 16-20 and July 24-28).
Castore, the fast-growing premium performance brand will supply team kits for Test, T20 Internationals (T20I) and One-Day International (ODI) games and covering the men’s, women’s, and age-group teams from Under-15 level upwards. It is the Liverpool-based company’s first deal in team sports and its first move into cricket apparel.
“We know the players are excited to get their hands on the new performance training range from Castore, especially during this unique training camp. Castore has listened to the needs of our players and coaching staff to deliver a range of superb kit, and we’re looking forward to revealing a special Test kit ahead of this historic Test-Series,” said CWI Commercial Director, Dominic Warne.
Phil Beahon, the co-founder of Castore, said he was delighted and honored to have been chosen by Cricket West Indies as the West Indies Official Kit Partner.
“Castore creates world-leading sportswear garments designed to enhance the performance of elite athletes, and we are incredibly excited about the opportunity to contribute to the next chapter of history for one of the most successful international teams in cricket,” he said.
Yvad Billings, Readers Bureau, Fellow
Edited by Jesus Chan
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