Tag: multi-destination


Multi-Destination Caribbean Tourism Is The New Way To Go

Jamaica’s Tourism Minister, Edmund Bartlett, is calling for a new approach to tourism in the Caribbean. He said although the ‘go-it-alone’ model is the accepted norm the time has come to adopt the new concept of multi-destination marketing. He said countries would have better outcomes “by pooling their resources together.” “Multi-destination marketing is not only a potential game-changer but is […]