After making waves with her collaborations with Puma, Dior, and Manolo Blahnik, Rihanna has signed a US$10 million contract with luxury giant LVMH to create her own line of make-up.
This deal will solidify Rihanna’s dominance of the fashion and beauty industry as it is one of the most lucrative cosmetics deals in recent history.
“Fenty Beauty by Rihanna is a beauty rocket ship that will appeal to a huge and diverse global audience,” Kendo CEO David Suliteanu reportedly told Women’s Wear Daily.
“We are aiming for the stars,” he added.
Fenty Beauty by Rihanna will be released in 2017.
Yvad Billings, Readers Bureau, Fellow
Edited by Jesus Chan
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