Recent News

SPORTS

West Indies Cricket Got Problems

Different year same story Different coach same story Different captain same story Different management same story What´s the hell wrong with West Indies cricket? This is the question that is foremost on the minds of the many long-suffering Windies fans who are hungry and desperate to see West Indies win a trophy of any kind. The once dominant cricket team […]

BUSINESS

Common Business Plan Mistakes

What are the most common mistakes when writing a business plan? Here is my list of the ones to make sure you avoid. While including the necessary items in a business plan is important, you also want to make sure you don’t commit any of the following common business plan mistakes: Putting it off.
Too many businesses make business plans only […]

SPORTS

Former Jamaican Olympian Cries For Help

OLYMPIAN Olivia McKoy represented Jamaica with distinction at the premier global sports showpiece. But these days, the national javelin record holder who donned the Jamaica colours for 20 years in various stadia, is almost flat on her face. Her tears, which flowed freely when the Jamaica Observer caught up with her selling bagged juices on the streets of Kingston late […]

SPORTS

Fraser-Pryce Finishes Third in IAAF Meet

Double Olympic Champion Shelly-Ann Fraser-Pryce finished third in 22.28s in the women’s 200m at the IAAF Diamond League in Monaco.  Murielle Ahoure won with a National Record time of 22.24s ahead of Tiffany Townsend who finished second in  22.26s. Stefanie McPherson ran a personal best of 49.92s to place second in the women’s 400m. Botswana’s Amantle Montsho won in a […]

SPORTS

Drug Test Proves Positive – Sherone Simpson

Sherone Simpson, Jamaican Beijing Olympic 100 metres silver medallist  has confirmed that she was notified on on Sunday that she returned a doping violation at the country’s National Championships last month. “I was notified on July 14, 2013 that my urine sample taken at the National Senior Championship, June 21, 2013 after the 100m finals returned a positive analytical finding […]

BUSINESS

Brand Strategy Decisions – A Major Challenge

Building a strong brand is the quest of any marketer who wants to create a meaningful difference within the marketplace. This, however, is not an easy task as it requires strategic thinking, an understanding of the dynamics of a competitive market environment as well as recognizing the capabilities and limitations of the organization for which one works. The following therefore […]

BUSINESS

Customer Service – A Link To Profit

“It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.” — Charles Darwin Today, as the marketing environment becomes more and more competitive exceptional customer service must now not only be viewed as an integral part of a company’s business but also should be seen as an indispensable component. […]