Google Brings Good News To Content Providers

According to press reports, Alphabet Inc.’s Google will begin paying select media outlets featured in a soon to be released news service later this year.

This is a big shift in the stance of the multinational technology company.

This new move also comes amid persistent calls from media companies and regulators.

The new licensing deals will start in three countries, and Google is in talks with publishers in six more, the company said recently in a blog post.

The service will show stories from chosen publishers inside the news aggregation features, Google News and Discover.

Brad Bender, a Google vice president, wrote in the post that the company would pay for “high-quality content.”

However, the company did not discuss the financial arrangements or how soon the service will begin.

“This program will help participating publishers monetize their content through an enhanced storytelling experience that lets people go deeper into more complex stories, stay informed, and be exposed to a world of different issues and interests,” Bender wrote.

Yvad Billings, Readers Bureau, Contributor

Edited by Jesus Chan

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